Make Money Blogging: 20 Lessons Going from 0 to $100,000 per Month

You’re Not a Fool. You Can Make Money Blogging.

So, you want to make a living teaching other people what you know? Nothing wrong with that.
Professors do it. So do public speakers and best-selling authors.
Hell, consulting is a $415 billion industry, and what are all those consultants doing?
Getting paid to teach.
Blogging is no different. It’s just the same old models with some rocket fuel thrown in, courtesy of social media.
In fact, we might as well call that the first lesson:

Lesson #1: You’re Not Just a Blogger

You’re an expert, a teacher, a mentor, maybe even an entrepreneur. Your blog is simply a launchpad for all those things.
Look around, and you’ll find nearly all “bloggers” who make a decent income have books, courses, a side career as a keynote speaker, or even software. That’s how they make money. Their blog is just the “freebie” they give away to attract customers or clients.

Lesson #2: Don’t Sell Advertising

Selling ads is attractive, because it’s passive income, but you can usually make 3-10X more money using the same “ad space” to sell your own products and services or even promote an affiliate product.
Pat Flynn, for example, makes about $50,000 a month in commissions from promoting Bluehost.
Here at BBT, we mostly promote our own products, but we’re also in the process of creating affiliate sales funnels for LeadPages and Stablehost, both of which offer hefty commissions (and are great products too!)

Lesson #3: Build the Funnel in Reverse

We’ve all experienced sales funnels.
A company entices you with a freebie, then they offer you something cheap but irresistible, and then they gradually sweet talk you into buying more and more expensive stuff. It’s a tried and true marketing tactic, and you should absolutely build a sales funnel for your blog.
What you might not know is you should build it in reverse.
A lot of bloggers launch a cheap e-book as their first product, and then they get frustrated when they don’t make much money. Here’s why: the real profit is at the end of the funnel, not the beginning.
Selling e-books is fine and dandy if you have half a dozen more expensive products to offer your customer afterwards, but it’s downright silly if you don’t. You’re much better off creating and selling the expensive product first, and then gradually create cheaper and cheaper products.
When you do have some less expensive products to sell, you can offer those to new people first, safe in the knowledge that you have something more profitable up your sleeve to sell them later.
Here at BBT, our products cost $9,997, $997, and $591. We’re working our way down the funnel in reverse, releasing the most expensive products first and then gradually getting cheaper and cheaper. It’s been much, much more profitable this way.

Lesson #4: There’s No Such Thing As a “Cheap” Market

“But Jon,” I can hear you spluttering. “I can’t sell a $10,000 product! My customers don’t have that much money.”
My response: you’re 98% right. Unless you’re selling exclusively to multimillionaires, the vast majority of your customer base won’t be able to afford premium products, but what’s interesting is it doesn’t matter. Often times, you can make more money selling to the 2% than you can to the entire 98% combined.
For instance, our $10,000 product is a year-long coaching program for writers – a group that’s not exactly known for their wealth, but I always fill all 10 spots within minutes of opening the program. Here’s why: I notify 40,000 writers about it. 2% of 40,000 is 800 people who might possibly buy a product in that price range. By only accepting 10, I’m creating a situation of extreme scarcity.
You can do the same thing, even if your list is much smaller. If you have 100 subscribers, chances are two of them might be willing to buy premium products or services from you, and those two will often pay you more money than the other 98 combined.

Lesson #5: By Charging Premium Prices, You Can Offer Premium Service

Feel guilty about charging that much money? You shouldn’t.
By charging premium prices, you can offer premium service, doing everything possible to help your customers get results. For example, with my coaching program, I get on the phone with students every week, review their homework, answer their questions, look at their blog, and guide them through every step of the process.
Could I put that same information in a $7 e-book? Sure, but I couldn’t give anyone one-on-one help at that price, and that’s what people who buy premium products and services are paying for.

Lesson #6: Deliberately Delay the Sale

Another big shift in thinking: rather than trying to push everyone to buy your products upfront, smart bloggers delay the sale.
I first heard this idea from Rand Fishkin over at Moz. They offer their blog readers a free trial to their Analytics and SEO software, but after studying the behavior of their customers, they noticed something interesting: people who read several blog posts before signing up for a free trial stayed customers for two or three times longer than people who didn’t.
I’ve noticed the same thing with our customers. Instead of immediately clobbering readers with sales pitches, it’s much better to give them some content first and build trust before you begin talking about your products and services. Yes, you’ll make less money in the short term, but the long-term profits go through the roof.

Lesson #7: You Are the Bottleneck

Without a doubt, time is our biggest problem as bloggers. Not only are we expected to publish a continuous stream of content on our blogs, but we also have to deal with technical issues, read books and articles about our field, create new products to sell, answer questions from readers… the list goes on and on. The further into it you go, the more clear it becomes that you can’t do everything.
So, what’s the answer?
Believe it or not, I found answers from studying manufacturing processes. If one machine is working slower than others in a plant, it can literally cost the company tens of thousands of dollars per hour. To make sure it never happens, smart plant managers are willing to spend any amount of money to eliminate bottlenecks. They have an unlimited budget, because the cost of eliminating the bottleneck never comes anywhere close to the cost of the bottleneck itself.
The same is true for us, except the solutions are often different. Instead of buying a new machine, for example, we might purchase a new type of software that automates some of our business, or we might hire a virtual assistant or programmer. It can be expensive, yes, but it’s worthwhile if it saves you enough time, because then you can dedicate that time to higher value activities.

Lesson #8: Measure The Value of Everything You Do

What are those higher value activities, exactly?
Well, it depends on your goal. If your goal is to increase traffic, for example, start measuring the visitors per hour invested. Let’s say you invest three hours in writing a post, and it brings you 100 visitors, and you invest five hours in writing a guest post that brings you 500 visitors. The first activity has an hourly rate of 33 visitors per hour. The second activity has an hourly rate of 100 visitors per hour. Guest posting, therefore, is a better use of your time than writing content on your own blog.
Granted, it’s a short-term perspective, not taking into account long-term gains, but it’s still extremely useful to start measuring your time this way. Not just for traffic, but also for subscriber growth and revenue.

Lesson #9: In the Beginning, Creating Content for Your Own Blog Is Silly

I tried to sneak this one under lesson #8, but I think it’s important enough to get its own number, even if it does get me labeled a heretic and burned at the stake. Because here’s the deal:
In the beginning, your blog is like an empty classroom. Standing in front and giving a lecture is silly, because sure, it might make you feel important, but there’s nobody listening. You’re all alone, and you can come up with the smartest, most entertaining lecture in the history of mankind, but it won’t matter, because no one else heard it.
When you first start out, writing content for your own blog is one of the least efficient ways of building your audience. You’re far better off serving a little time as a “guest lecturer” first. In other words, write guest posts for someone else’s audience, impress the hell out of them, and siphon off a portion of their readership for your own.
That’s what we did here at BBT, and it resulted in the most successful blog launch in history: 13,000 email subscribers in 60 days, before I even wrote a single blog post. We had nothing but a coming soon page and an invitation to join our email list. Sounds strange, but I can promise you it’s vastly more efficient.
You don’t have to wait until you get to 13,000 subscribers to start, but I’d advise accumulating at least a few hundred. That way, you have an audience to share your content when you start publishing posts.

Lesson #10: Don’t Waste Time on Facebook, Twitter, Google+, etc.

Here’s another shocker: you know your dream of building up a huge following on Facebook or Twitter and then using it to promote your blog? Well, it’s a dumb idea. Out of everything we’ve tested, building our own social media accounts produced the lowest visitor per hour figure. In other words, it’s quite possibly the worst way you can spend your time.
Does that mean having followers in those places is useless?
No. Facebook is nice because you can advertise to your followers. Google+ can help boost your search engine rankings. Even with those benefits though, it shouldn’t be near the top of your list for things to do. In my opinion, you shouldn’t think about them at all until you hit 10,000 subscribers, and then outsource the management of them to someone else. You can use your time more efficiently in other places, such as:

Lesson #11: Webinars Kick Butt

If you’ve been on our list for long, you know that we do a lot of webinars. Here’s why: on average, each webinar generates $40,000 per hour invested. It’s by far the most profitable thing I do. Nothing else even comes close. If you’re wondering how on earth we make that much money, all you have to do is attend one of our webinars to find out. Everything we do is on display, and you can study it, free of charge.
Interestingly, webinars are also the most effective way to build our subscriber base. When doing webinars for other people, we average 500 new email subscribers per hour invested. It’s not uncommon to gain 1,000-2,000 email subscribers from a single webinar. If we’re promoting a product, we usually make at least $10,000 too.
Translation: webinars kick butt.

Lesson #12: Longer Content Gets More Traffic

You know what else works? Long content.
It might seem strange, but on average, longer content gets much more traffic than shorter content. Not just for us, but for our students too, regardless of the niche, and here’s a post where SEO expert Neil Patel came to the same conclusion. The sweet spot seems to be about 2,000–3,000 words per post. That’s why posts here on BBT are much longer than your average blog.
Granted, content of that length also takes longer to produce, but if you measure the visitors per hour invested, longer content still wins by a mile. Assuming you’re promoting it, of course.

Lesson #13: Promote The Crap Out of Your Content

The problem is almost no one promotes their content enough. And by “promotion,” I’m not talking about sharing your own posts on Twitter and Facebook. I’m talking about blogger outreach – the process of building relationships with influencers and asking them to share your work.
At a minimum, you should spend just as much time on outreach as you do creating your own content. So, if you’re spending 10 hours a week writing blog posts, you should be spending 10 hours a week on outreach too.
Can’t do that? Then scale back how much content you’re creating. Spend five hours on writing blog posts and five hours on outreach. You’ll get better results.

Lesson #14: Ignore SEO for the First Year

Let’s get one thing straight: I’m not against SEO. Far from it. We now get tons of traffic from Google. I just think most bloggers focus on it way too early.
Again, it all comes down to time. When your blog is new, the most efficient uses of your time fall into three broad categories: building relationships with influencers (including guest blogging), creating content worth linking to, and selling your products and services. If you do those three things well, not only will your blog gain traffic and prominence, but you’ll also start getting search traffic without doing anything.
And then you can focus on other things that matter more, such as…

Lesson #15: Your Email List Is More Important Than Anything Else

In analytics, there is a principle called “the one metric that matters” (OMTM). The idea is that you find a single number that accurately predicts the success or failure of your project.
In the case of blogging, that number is the size of your email list. (Not RSS, mind you – it’s dying a slow but certain death.) In my experience, your email list is the most accurate predictor of how much money you’ll make.
Here at BBT, we make about three dollars per subscriber per month – an impressive feat, due mostly to our skill with marketing. The number isn’t important, though. The point is that I can accurately predict our sales based on the number of subscribers. So can you.
If you’re new to this, I would strive for one dollar per subscriber per month in sales. In other words, an email list of 1,000 subscribers should result in at least $1,000 per month in sales, 10,000 subscribers would result in $10,000 per month in sales, and so on.
The more subscribers you get, the more money you make. Granted, your relationship with your subscribers and the quality of your products or services and dozens of other factors still matter, but to drive revenue, focus on email list growth. To make money blogging, it’s absolutely essential.

Find out how much money your blog could be making – and how quickly you could grow your email list – with our free Blog Profit Calculator.

Lesson #16: Start Selling from Day One

How long should you wait before you begin selling? 1,000 subscribers? 10,000 subscribers? More?
Nope. Start selling from day one. Here’s why:
One of the biggest factors affecting the speed of your growth is who you can hire to help you. Because you’re the bottleneck, remember? So you want to hire a virtual assistant and someone to handle all of the technical details as soon as you possibly can, but of course, that requires money. Hence the need to start selling immediately.
Now, a caveat: don’t turn your blog into a gigantic sales pitch. Nobody likes that. You should, however, be offering something your audience wants and needs. Don’t push them on it, but do make it available, and do remind them from time to time that they can purchase it.

Lesson #17: Your Product Ideas Suck

You probably have all kinds of ideas for things you can sell, right? E-books, courses, maybe an iPhone app? Or a service?
Well, here’s the bad news:
More than likely, your ideas for products suck. The good news is you’re not alone in this position. Everyone’s ideas for products suck, including mine. Here’s why:
We all tend to create products we can see people need, but they’re not aware of it yet. We think if we show them the magnitude of their problem we can convince them to buy our product or service to solve it.
If you’re Steve Jobs, you can do that, but I have more bad news for you: you’re not Steve Jobs. You’re a beginning marketer, and as a beginner, you should only be selling products that solve problems your customer already knows they have. If you have to convince them the problem exists, you’ve already lost the battle.

Lesson #18: Surveys Are Dangerous

So, how do you find what problems exist in the mind of your customer? Traditionally, the answer is a survey, but I’ll warn you: surveys are dangerous. Ask the wrong question, and you’ll get an extremely misleading answer. Use that answer to guide your venture, and you can waste years of your life, not to mention possibly going bankrupt.
If you’re a beginner, I recommend asking one and only one question: “what’s your biggest frustration with <topic> right now?” So, in my case, it would be “what’s your biggest frustration with blogging right now?” That’s it. Nothing more. Look for patterns in the answers you receive, and you’ll learn a ton about what products or services you need to create.

Lesson #19: Start with Services, Then Expand into Products

Once you find a common problem, start offering a service where you solve the problem for your audience. The reason is simple: you can start offering the service immediately. You don’t have to create a product first. You’ll also learn more about the problem as you attempt to solve it yourself.
When I started, for example, I worked as a blog traffic specialist. I was contracted with a few different advertising agencies, and every time they wanted to increase the traffic for a client’s blog, they called me. I didn’t just advise them. I did the work myself, redesigning the site, creating the content, everything.
It taught me a ton about what worked and what didn’t. It was also immediate revenue. The first month I offered my services, I made something like $5,000.
After working for more than a year as a traffic specialist, I felt I really understood the problem and how to solve it, so I created my first product: a course located at guestblogging.com. The first month, it generated something like $30,000 in sales, and now it brings in more than $250,000 per year.
It’s a wonderful product, but here’s the thing: I don’t think I could’ve created it if I hadn’t worked as a service provider first. I wouldn’t have had the knowledge or the money. Keep that in mind when you’re deciding what to offer first.

Lesson #20: Teach Others What You Learned

Now, we come to the reason for this post.
Why on earth would the CEO of the company (me) work for hours to write a post like this, sharing all our secrets? It’s closing in on 4,000 words, for God sakes!
Simple:
It’s my responsibility. If people are ever going to respect blogging as a legitimate business model, those of us who are successful have to speak up and share what we’ve learned. None of us works in a vacuum. The only way we can advance our field as a whole is to collectively share what we’ve learned.
And it is a field. There are thousands of people around the world making a living from blogging. The problem is, there’s not a repository, a central community where we can all talk and learn from each other. Over the next few months, that’s something we’re going to change.
In the meantime, could you do me a favor?
Share this post. Not just so it’ll get me traffic, but so other people can see that you really can earn a legitimate income from blogging. Maybe reading this will even help them do it.
After all, isn’t that what we’re here to do? Help people?
In the end, that’s what I love most about blogging: every article we publish, every course we create, every coaching call we do can change somebody’s life. Maybe not always in a big way, but we touch thousands upon thousands of people, and we make their lives just a little bit better. We inform them, we inspire them, we give them the roadmap for achieving their dreams.
And the best part?
We get paid for it. It’s our job.
I just wish more people knew it was a viable career. Let’s change that, shall we?

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4 Simple and Easy Tools to Flash Android ROMs Compared

Ever wanted to flash a new ROM on your Android device but didn’t have the patience to deal with the whole flashing process? I remember spending hours trying to download, transfer, reboot, flash, reboot, wait, reboot, all just to try out a new ROM. I don’t have the time for that anymore and it’d be nice to be able to flash a ROM straight from an app with an intuitive interface. Fortunately, there are some available on the Play Store.

But before we go on, I must warn you that flashing an Android ROM is not a newbie procedure. It’s akin to switching up your phone’s operating system, and if you make a mistake, you could end up bricking your phone. Yes, there are a lot of great ROMs out there that can really transform your phone into something special, but it comes with its risks. If you use the apps listed below, you are responsible for anything that goes wrong. Be warned!

ROM Manager

ROM Manager is probably the best known app when it comes to managing ROMs. It has a fitting name, wouldn’t you say? It’s touted as the “must-have” app for anyone who wants to play around with ROMs as long as you have a rooted device. It comes with a clean interface that is intuitive and easy to navigate. As for features:

• Uses ClockworkMod Recovery for fast and clean recovery.
• Installs ROMs directly from your SD card.
• Download ROMs through the app.
• Backup and restore ROMs.

In order for ROM Manager to work well, your device must be rooted. ROM Manager also requires ClockworkMod Recovery. If you don’t have it, or if you have an outdated version of it, ROM Manager will detect that and ask if you want to bring it up to date. Based on your phone model, it’ll handle everything else, but if your model is incompatible, you’re out of luck.

Ads by Google

For $5.99 USD, you can upgrade to the premium version which includes but is not limited to:

• Download premium ROMs through the app.
• Notifications when your ROM is updated.
• Automatic scheduled backups.
• An installation queue for ROMs.

ROM Toolbox Lite

Funny enough, the creator’s description for ROM Toolbox is the exact same as the one for ROM Manager: a “must-have” app for every root user. ROM Toolbox is more than a ROM management tool as it combines a lot of different features from various root apps into one massive package. If you want an all-in-one solution for customizing your phone, ROM Toolbox can fulfill most of your needs.

• Install, manage, backup, and restore multiple ROMs from your SD card.
• Enable and disable apps that run at startup.
• Create and run scripts as root, even run them at startup if you want.
• Install and use custom fonts.

For $4.99 USD, you can upgrade to the premium version which includes but is not limited to:

• App manager with batch and scheduled backups, cloud syncs, task manager, app freezer, and more.
• Root explorer that can access the entire Android file system and change file permissions and file ownerships.
• Rebooter that can perform reboot recovery, power down, bootloader, and more.

Honestly, ROM Toolbox is a huge app that can be intimidating even for some hardcore Android users. You get a lot of bang for your buck here, so if you’re willing to pay for premium, you can save a lot of money by going with ROM Toolbox. It, too, requires your phone to be rooted.

Auto Flasher

For something a little more lightweight and focused, Auto Flasher might be what you want. It allows you to select multiple ROMs on your phone and flash them all at once. It makes the whole process easier by recognizing ROMs based on file name patterns so you don’t have to go searching through your phone, directory by directory, to find the ones you want.

The thing about Auto Flasher is that it utilizes the TeamWin Recovery Project, or TWRP for short, instead of the more mainstream ClockworkMod Recovery. In addition to having TWRP, your device must be rooted. If you don’t know much about TWRP and aren’t comfortable playing around with it, you should skip this app for another in the list.

Auto Flasher is entirely free. It supports installation of ROMs from an external SD card and it can sync with Auto Flasher’s cloud with no registration required. As far as I can tell, you set a User ID and a Password and you can only have one backup on the cloud at a time. Otherwise, it’s not the most feature-packed ROM management tool, but it gets the job done.

Flashify

Flashify is a newer ROM management app that’s been tested and confirmed to work with the Galaxy Nexus, Nexus 4, Nexus 7, and Nexus 10. All other devices are under an “at your own risk” policy, but for the most part it should work well enough. Flashify has a pretty interface that I’ve really taken a liking to, and it has a good number of features to go along with it.

• Flash ROMs without entering recovery mode.
• Flash multiple ROMs at once.
• Backup and restore using your SD card or Dropbox. With Dropbox, you can sync across devices as well.
• Integrates neatly with most Android file explorer apps.

You can use Flashify for free with one limitation: you can only flash up to 3 times per day. However, with an in-app purchase for just $1.99 USD, you can remove that limitation. Just like all of the other tools in this roundup, Flashify requires your phone to be rooted in order to work.

Conclusion

Having taken a look at all of these options, my vote of recommendation goes to ROM Toolbox. Honestly, it doesn’t have a nice interface and I’m a big stickler for great interface design, but it’s just packed with so many awesome features that it’s hard to look elsewhere. If you want something more lightweight, I’d probably go with Flashify.

What do you think about these ROM managers? What do you use when you need to flash a new ROM? Share your experiences with us in the comments!

How to Flash a ROM to Your Android Phone

13

Whitson Gordon

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Android is great, but sometimes, the version you get with your phone—whether its vanilla Android or something like Samsung's TouchWiz—leaves a bit to be desired. Here's how to install a new version of Android (or ROM) on your device for an even better Android experience.

What's a ROM?

One of the best things about the openness of the Android platform is that if you're unhappy with the stock OS, you can install one of many modified versions of Android (called ROMs) on your device. A new ROM can bring you the latest version of Android before your manufacturer does, or it can replace your manufacturer-modded version of Android with a clean, stock version. Or, it can take your existing version and just beef it up with awesome new features—it's up to you.

If you're familiar with Linux, it's sort of similar to installing a different Linux distribution. Each version of the OS has a specific goal in mind, and as such differs quite a bit from the others. Which one you choose is dependent on your priorities and how you use the device. You'll need to unlock your bootloader and flash a custom recovery (more info on that here), but once you get the hang of it, it's not too difficult.

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There are a lot of different ROMs out there, and if you're looking for a place to start, check out our list of the five most popular. You can also check out this amazing chart which compares a ton of ROMs feature-by-feature, which is a great way to find the right one for you. Even if you have a Nexus phone with pure stock Android, ROMs are a great way to add new features and conveniences to Android.

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Note: We originally wrote this guide in 2010, but things have changed quite a bit, so we figured it's time to revisit the process. Many of you Android vets already know how to do this, but hopefully newcomers will find this guide valuable—and maybe even you veterans will learn a thing or two. Let's begin!

Step One: Unlock Your Bootloader and Flash a Custom Recovery

First, let's clear up some confusion: Contrary to popular belief, you do not actually need to root your phone to flash a ROM—you just need to unlock your bootloader and flash a custom recovery. However, this process usually goes hand-in-hand with rooting—and most custom ROMs come with root access—so what you think of as "rooting your phone" is probably what you're going to have to do first.

Unfortunately, we can't go through this step in detail here, because it's different for every phone! So, I highly recommend checking out our everything root guide to learn a bit more about what's involved, what all the different terms mean, and what to watch out for. Then, search around sites like XDA Developers for instructions on how to unlock the bootloader of your specific phone, which recovery you should use (usually TWRP or ClockworkMod), and how to flash it.

I also recommend rooting your phone during step one, since it'll make the backup process in step two easier—and save you some hassle along the way. A lot of methods and one-click apps will root your phone anyways, so it might be included in the process. Again, this can vary from phone to phone. (If the instructions require you to flash SuperSU.zip, you can refer to step three of this guide for info on how to do that—ironically, it's just like flashing a ROM).

NOTE: Unlocking your bootloader will most likely wipe your phone, and without root access, you won't be able to back up very much. So, save anything you want to keep on your computer—you will have to set up your phone from scratch just this once before continuing.

When you're done, return here and continue to step two for the rest of the ROMming process.

Step Two: Make a Backup of Your System, Apps, and Data

Now that you've got a custom recovery on your phone, the first thing you should do—before youever make a big change to your system—is back it up. First, we'll make a Nandroid backup, which is basically a image of your current system. That way, if something goes wrong, you can restore your phone to exactly the way it was before you started tweaking. This will save you a lot of hassle if something goes wonky (which, let's be honest, can happen often). To do this:

1. Reboot your phone and enter recovery mode. This is a bit different on every phone, but usually involves some permutation of pressing the power and volume buttons at the same time.
2. Head to the "Backup" or "Nandroid" section of your recovery mode. The default settings should be fine. If given the option, give your backup a name that helps you remember what it is (like "Pre-CyanogenMod Backup 01-17-14"). Confirm your backup and let it run.
3. Wait for the backup to finish. This may take awhile.

I also recommend making a second type of backup: your apps and settings. If you just unlocked your bootloader and wiped your phone, you can skip this step, but any time you flash a ROM in the future, you'll want to back up your apps first, since you may have to wipe your phone before you flash. With a backup, you can easily restore those apps and data after flashing, making the process a lot simpler. We recommend using Titanium Backup.

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This is different from a Nandroid backup because it just backs up the apps themselves, which you can then restore on any ROM you want. Nandroid backups take your entire system as it is, ROM included.

Note that you'll need to be rooted to use Titanium Backup (which is why I recommend you root in step one). To perform a backup in Titanium:

1. Open Titanium Backup and grant it root permissions if it asks for them. If it experiences any problems with root, it'll tell you right now.
2. Tap the "Batch" button in the upper right-hand corner (the one that looks like a little checkbox). Scroll down to the "Backup" section and find "Backup All User Apps." Tap the "Run" button. This will back up any apps you've downloaded from the Play Store, and their data. (You can try backing up your system data as well, but I find this usually doesn't work very well).
3. Wait for it to finish. If you like, you can also sync these to Dropbox as described here, but you don't have to for this process.

This may seem like a lot of unnecessary backups, but trust me: it's going to save you a lot of time in the long run. Now if something goes wrong, you have a nandroid backup to fall back on and don't have to start from scratch. And, when your ROM flashes successfully, you don't have to start re-downloading and setting up all your apps yourself because you can restore them with Titanium.

Step Three: Download and Flash the ROM of Your Choice

Now comes the fun part: flashing your ROM. First, obviously, you need to find the ROM you want. Again, this chart is a good place to start, as is our list of the five most popular. You may also want to poke around sites like the XDA Developers forums to see what's available for your particular phone.

When you've found a ROM you want to try, download it and save it to your phone. It should come in the form of a fairly large ZIP file, so you'll probably want to be on Wi-Fi to download it. You can either download it directly from your phone, or download it on your computer and transfer it over via USB.

To flash your ROM:

1. Reboot your phone into Recovery mode, just like we did back when we made our Nandroid backup.
2. Head to the "Install" or "Install ZIP from SD Card" section of your recovery.
3. Navigate to the ZIP file you downloaded earlier, and select it from the list to flash it.
4. Wait for the process to complete; it may take a few minutes.
5. Depending on your situation (see below), you may also need to wipe your data and/or cache. In TWRP, you'll find this under the "Wipe" section, and in ClockworkMod, you'll need to either choose the "Wipe Data/Factory Reset" option or the "Wipe Cache Partition" option. When you're done, you're free to reboot into your new ROM.

So, when should you wipe your data and cache? Here are a few general guidelines:

• If you're flashing a ROM different than the one you're currently running, you should wipe data and cache. Essentially, this performs a factory reset on your phone, and you will lose all your data.
• If you're flashing a new version of a ROM you're already running, we recommend wiping your data and cache—but you should be able to get away with just wiping the cache, meaning you get to keep all your apps and settings.

Remember, if you backed everything up with Titanium, then doing a factory reset isn't all that bad, since you can just restore most of it. Keep in mind that even if you're just upgrading your existing ROM, factory resets can be helpful. If you only wipe your cache, note that a few apps may run into issues, but reinstalling them or wiping that app's data usually fixes the problem.

When you reboot, you should be in your shiny new ROM, ready to play! But what? There's no Play Store? Read on for the last step of the process...

Step Four: Download and Flash Google Apps

Because Google's apps are not open source, custom ROMs can't bundle Google's apps—like Gmail, Hangouts, or the Play Store—with their ROMs. That means you'll need to download and flash them separately. Luckily, this is pretty easy to do: just head to this page on RootzWiki to find out which ZIP file you need, download it to your phone, and flash it just like you did the ROM in step three. Gapps Manager is also a great app that'll help you find the right package if you're stuck, and you can download the APK from XDA Developers.

Gapps Manager Gets You the Right Google Apps for Your Rooted Phone

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Once you've flashed the latest Google Apps package, you should be all set! You'll have a new ROM with tons of settings to play with, the Play Store to download new apps, and—if you made a backup with Titanium—you can now head into Titanium Backup and restore all your apps and their settings. Enjoy!